Angelic Stefanie
An innovative creative who loves to
communicate through explorative visuals. She is passionate about developing visual identities, branding, and art direction.
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Pernucknick
Branding
Social Media
Pernucknick is a jewelry brand that specializes in handmade, beaded pieces. The name is derived from the Bahasa Indonesia word pernak pernik, which refers to small things that are often considered unimportant. Similar to jewelry, these items tend to be overlooked and come second. However, Pernucknick aims to challenge this perception by positioning jewelry as the spark that completes an outfit, offering pieces that can be worn casually or dressed up for any occasion.
The final brand identity, including the logo, color scheme, typography, and social media content, encapsulates the warmth and authenticity of the handmade process.
2024
Colour Scheme
Packaging Design
Social Media Content